Creative Commercials used to be great production house with values and respect seems to follow latest marketing trend of hyping collections 10% -15 % and project fake figures using press meets as medium. RR Movie Makers follow this kind of strategy initially and at last real figures shows the fact.
According to the producer, “Dammu raked in a staggering Rs. 24 crores share in AP and a overall share of Rs. 31 crores for the first 7 days. With a gross of Rs 40-plus crores, the film has managed to collect it’s entire investment in the first week itself and the profits will follow in the second week. Despite mixed talk affect, Dammu managed to score decent collections and stood among top 3 in first week collections”.
K.S.Rama Rao under immense pressure from NTR (with latest vamsi & sms episode) ,Boyapati with no other option left has fabricated the collections .